Campaign Story

Victoria Jane McKenna is an award winning British fashion brand and is crowdfunding a launch of a new handbag collection on ROCCR.

Victoria Jane McKenna Izzy Bag

Since it’s creation in 2016, the brand has developed to represent beautifully designed and chosen products that promote  excellent quality and bring in elements of sustainability through recycled packaging and sourcing through UK suppliers where possible. The ethos behind the brand is ‘every cloud has a silver lining’, which derives from overcoming the worst times to find something beautiful at the end of it. The owner Victoria, has so far taken forward the business independently and strives to deliver products that meet expectations around sustainability.

Victoria Jane McKenna Designs – new crowdfunding project on ROCCR

The brand has seen early success with sales of the silk blouses and placement of the new Activewear line in to a boutique in Wales. The brand also recently won an award, ‘Best Emerging Womenswear Designer – UK’ with online magazine LUXLife.

Victoria is currently in need of funding for the launch of a new exclusive handbag line to expand the brand.  This crowd fund will be used to purchase stock and promote the bag as a wholesale product to British shops as well as selling through the online shop. Profits from the sale of the bags will allow more bags to be developed as part of the range. There will be limited numbers of each handbag made to allow for exclusivity.

Victoria is offering scaled rewards in exchange for funds. These will not be available for general purchase on the website. You could be the owner of a limited edition, numbered handbag!